Notes from our engineering team
Practical write-ups on building and running software and AI systems — what worked, what did not, and why.
AI
Planning a WhatsApp AI assistant for customer support
What to decide before building a WhatsApp AI assistant: platform rules, the 24-hour window, what to automate first, handoff and measurement.
4 min readSaaS
Choosing a tenancy model for a multi-tenant SaaS product
Shared database, schema per tenant or database per tenant? A practical comparison of SaaS tenancy models by isolation, cost and migrations.
4 min readAI
RAG or fine-tuning? How to choose for a business assistant
How to decide between retrieval-augmented generation and fine-tuning for an AI assistant built on company knowledge — and why to start with retrieval.
3 min read

